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Our CDP offer

An agile

Customer Data Platform

We adapt to your data

Did you know that there are over 15 different POS systems? Data sources are numerous, which is why our ETLs are configured to adapt to your environment and your technical constraints according to any data environment.

 

No need to go through a third-party integrator, we work together on technical integration, facilitation and strategic thinking.

CDP

Contact


Customer ID, name, first name, date of birth, address, telephone

Webtracking


Visited pages, categories, carting, cart abandonment, origin

Products


References, labels, price, stock, product image

Transactions


Date of purchase, purchase amount, item code, customer reference, sales receipt

Scoring


RFM and behaviour

Routeur


Email, opening, click, unsubscribe, reactivity

Output


Interface 1by1, dataviz, campaign executor, SI feedback …

Example of data sources

to centralize

1by1 allows you to capitalize on your data by synchronizing in a single database all the omnichannel data you collect

see connectors

Data processing

by data quality and data cleaning

Data quality

Data integrity check

Data quality

Data enhancement

Data cleaning

File cleaning

Data cleaning

Processing automation

The functionalities

of the 1BY1 CDP

Segment your audience

with labels

What are they for ?

Labels are tags assigned to contacts and dynamically updated that effectively segment your audience.

Identify your visitors

thanks to the first data party cookie

What is a first party cookie?

These are personal navigation data belonging to the brand. They can be logged for 13 months.

 

Its benefits

  • Customer identification associated with browsing history
  • Triggering and personalization of offers and communications

A powerful and agile ecosystem

to integrate your data

Thanks to the technologies used, 1BY1 is able to support the processing of very large data and from all possible sources while making the implementation accessible for any structure.

 

  • We are our own integrator of our solution, which means that you do not have to go through a third party to integrate your data.
  • We configure our own ETLs so that we can adapt to your data model and not the other way around
  • You can access our Datahub directly in a SAAS mode from anywhere, without having to install any software on your machine
  • We use the MongoDB language, ideal for Big Data processing

   ETL 1BY1    

Datahub

MongoDB